中文核心期刊
CSCD来源期刊
中国科技核心期刊
RCCSE中国核心学术期刊

Journal of Chongqing Jiaotong University(Natural Science) ›› 2005, Vol. 24 ›› Issue (4): 110-113.

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How to accomplish the customer resource integration in logistics enterprises

LIU Wei—hua, JI Jian—hua   

  1. School of Antai Management, Shanghai Jiaotong University, Shanghai 200030, China
  • Received:2004-08-23 Online:2005-08-15 Published:2015-05-18

如何成功地实施物流企业客户资源整合

刘伟华,季建华   

  1. 上海交通大学安泰管理学院,上海200030
  • 作者简介:刘伟华(1979一),男,浙江江山人,博士生,主要从事企业管理和物流管理方面研究

Abstract: This paper analyzes the importance of the customer resource integration in logistics enterprises, and summarizes the fail factors of customer resource integration from three procedures which is ’plan-act-supervision & control’. Then, it puts forward the four-side construction model to accomplish the customer resource integration, discusses the key factors including people, technology, procedures and customers. At last, this paper discusses the five basic steps to accomplish the customer reso

Key words: logistics enterprise, customer resource integration, accomplishment

摘要: 本文首先分析了物流企业客户资源整合的重要性,从“计划——执行——监督控制”三大管理过程中总结了 物流企业客户资源整合的失败原因,然后提出了成功地实施物流企业客户资源整合所必须的四面体结构模型,该 模型从人、技术、流程、客户等四个层面分析了成功实施客户资源整合的关键因素,最后本文论述了物流企业实施 客户资源整合的五大基本步骤,并对本文进行了总结。

关键词: 物流企业, 客户资源整合, 实施

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